SOCIAL MEDIA POSTING
Not sure if your social media content is having the desired impact?
Put a stop to the guessing game and finally have actual data to support your social media efforts. As part of your complete marketing system, your social posts will drive traffic to your website and help guide prospects through your sales funnel and closer to enjoying a beautiful outdoor living space or meticulously groomed landscape.
Build a stronger brand presence online.
With a lawn, landscape, and outdoor living industry-proven system for crafting compelling social media posts with professional-quality visuals and engaging content, combined with a paid strategy, you’ll finally see the results you’re looking for—more qualified leads.
Communicate Consistently
Being active on social media helps your company stay at the forefront of your customers’ minds, increasing your referral rate. Plus, new prospects are more likely to contact you since studies show that a lead needs to see your marketing collateral at least 15x before reaching out!
Engage With Your Audience
Social media posts create an opportunity to interact with prospects and customers. Build community and loyalty with every interaction, and establish your brand as an industry authority. Often functioning as your customer support center, you can engage with your audience meaningfully.
Add Value
Posting social media content without a strategy is ineffective. There’s no sense in posting for the sake of it; every social media post has a goal, whether to drive traffic to your website, educate, join your company newsletter, or something else. We plan for seasonality and, for example, promote fire features in the winter. Use your platform to add value to the lives of your audience members.
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WHAT TO EXPECT
Enhance Engagement and Drive Traffic with Integrated Social Media Posting
Add social media posting to your marketing system and our team will curate a strong, consistent brand identity across all your platforms while you focus on what you do best.
Dedicated Project Management
Your assigned marketing project manager will maintain regular communication, checking in with you weekly. This ensures that you stay informed and engaged with the progress and efficacy of your business's marketing efforts. As your point of contact, they’ll offer insights, updates, and address any queries or concerns.
Comprehensive Analytical Reports
Expect detailed monthly video reports that provide a comprehensive breakdown of your entire marketing system's analytics, including boosting efforts via paid media. These reports eliminate any ambiguity by presenting clear insights into the performance metrics, allowing you to gauge the impact of your social media posting strategy.
Making Your Life Easier: Curating & Editing Your Photos/Videos
We handle the full spectrum of content creation. This includes regular publishing three times a week across all designated channels. Our services encompass content development, asset curation, copywriting using the StoryBrand framework, editing, and meticulous content management.
We draw upon the content from ongoing video editing, Photoshop edits, material shared during onboarding, and contributions from your end via our shared folder system, resulting in an abundance of creatives.
With a team of industry-trained marketing professionals on your side, your social media content will sound like you, not like a marketing agency that doesn’t know the industry.
Establish Industry Authority
With social media posts written by industry experts—homeowners and property managers will look to you for guidance and service for their projects. Unlike non-industry-trained marketers, we know the difference between pavers and paving and fertilization and maintenance.
Stay Relevant on Social Media
As an overbooked lawn, landscape, and outdoor living contractor, staying on top of your social media posting schedule is nearly impossible. Stop forgetting to post and allowing your social media accounts to go crickets for weeks because you’re too busy in the field and running your company.
You’ll never worry about what to post, choosing the right words, or saying the right thing on your accounts ever again.
At HALSTEAD, we want to see your business succeed just as much as you do.
This is why we work closely with you to develop a customized system for your business needs, with plans starting at $4,300 monthly, plus ad spend.
STABILITY
GROWTH
SOCIAL POSTING
LEGACY
SOCIAL POSTING, SEO & MORE
UNILOCK
SOCIAL POSTING, WEBSITE, SEO, & MORE
LANDWORX
EXPERT ADVICE & BUSINESS TIPS
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BACKED BY EXPERIENCE
Work with an agency that knows the lawn, landscape, and outdoor living industries.
Having recently graduated with a Master's degree in Integrated Marketing Communications, Scarlett combines her expertise in social media management, digital marketing, and graphic design to bring a unique perspective to her work. Her love for learning and exploring new avenues drives her to continuously develop her skills and stay up-to-date with industry trends.
“As an artist turned marketer, I believe that marketing is an art form in its own right, capable of reaching and leaving a lasting impact on a wide range of people. Just like any art form, it has its own set of rules. What truly fascinates me is witnessing the ever-evolving landscape of the industry, where we constantly explore what works and what doesn't, crafting innovative and impactful strategies.”
–Scarlett Ossorio,
HALSTEAD Marketing Assistant
WHAT TO EXPECT
So, what happens next?
Chat about your goals
Fill out the form to book a no-strings-attached 45-minute consultation where we’ll talk about your marketing needs, business goals, and if we’re a good fit for you.
Discover your custom system
After your consultation, our team will create a marketing system and long-term plan, which we’ll present via Zoom.
Invest in your business
Once you decide to proceed with your marketing system, you’ll sign an agreement and make your initial payment.
Kick off your new system
Next, we’ll kick off your system with a deep kick-off call where we’ll share access to your real-time dashboard so you can track everything.
STOP THE MADNESS
Your Road to Legacy Starts Here
Find stability in an ever-changing market with industry experts who understand you and your business.
“We used Halstead Media for our Hewitt Landscaping website and they did an awesome job. Quick and efficient and exactly what we were looking for!”
— Wendy Portney, Hewitt Landscaping
“The Halstead Media Group has been handling the online marketing efforts for our family landscaping business for several years; they always go out of their way to provide me with information and listen to all of our needs. They know the business inside and out and we're thankful for their commitment to the green industry and to our business growth as well.”
— Eileen L, GLC Landscaping
“Excellent service and quality! Would highly recommend!”
— Sam Gembel, Atlas Outdoor