Expanding Your Visibility:
How AI Search Is Changing Where Clients Find You and What Halstead Is Doing About It

How people search is shifting. Your next client may still find you through Google — but more homeowners, property managers, and commercial buyers are now getting their answers directly from ChatGPT, Gemini, and Google AI Overviews. The companies that show up in those answers earn an advantage before the first call ever happens. Halstead is already building your presence in those results, so you're positioned for where demand is heading — not reacting to it after the fact.

CLIENT EXCLUSIVE LIVE WEBINAR Wednesday, June 17,  1:30 pm EDT

REGISTER FOR THE WEBINAR

Inside the Session

What We’ll Cover

Search Is Changing
Why Google still matters, and how AI-powered search is changing where buyers discover landscape and outdoor living companies.
Where You Show Up
How Halstead looks at visibility across ChatGPT, Gemini, and Google AI Overviews, and what we’re learning from the data.
The Data We’re Seeing
Early patterns across landscaping, lawn care, and outdoor living companies as AI search becomes part of the buyer journey.
Revenue Impact
What stronger visibility can mean for leads, calls, booked jobs, and the way buyers evaluate your company before they reach out.
The Signals That Matter
What AI platforms appear to look for when recommending companies, and how Halstead is building those signals over time.
The Halstead Advantage
Why strategy, Paid Media, SEO, content, websites, CRM, and reporting work together to create a stronger foundation for AI visibility.

Featured Speakers

Meet the Team Leading the Conversation

Veronica Bark and Austin Koziol will break down how AI search is changing visibility, what Halstead is seeing in the data, and how landscape companies can prepare for what comes next.

Veronica Bark, GEO and SEO Strategy Director at Halstead

Veronica Bark

GEO and SEO Strategy Director

Austin Koziol, Strategic Growth Advisor at Halstead

Austin Koziol

Strategic Growth Advisor

We're Making Sure AI Can Find You

Join us live on June 17 at 1:30 PM ET and learn how AI search is changing visibility, lead generation, and competitive positioning for landscape companies.