Ready for a Better Way?

At HALSTEAD, we only work with lawn, landscape, and outdoor living businesses, ensuring no time is wasted familiarizing ourselves with the industry. Having worked with 100s of industry businesses, we have a proven system that produces results and includes access to:

~ 24/7 reporting dashboard access

~ Intensive strategy calls

~ PMs who are marketing strategists

~ Convenient texting with PMs

There are two types of hosting: website and domain. Your domain (website address) will likely stay where it is, but the website hosting (where your website files are stored) will change immediately.

Your website always remains in your name, and you have 100% ownership of your files and data. We know you’ll be happy and want to stay with us forever, though.

Absolutely not! We launch all of the other components within 2-3 weeks.

If you have accounts, we’ll run the ads on yours. This allows you visibility into the ads at any time. As always, you own everything.

They bill sporadically, and we can’t control it. Meta or Google might bill $250 in one week, then another $250 three weeks later, and then the following month, they bill $600 once. Regardless, your overall ad spent budget is met.

We take this seriously—your growth depends on trust, and we’re careful about how we serve clients in the same market.

Territory protection is available for “full system” clients on a multi-year agreement. A service area can be protected when you’re running a full system—4+ active paid services, including 3+ core services (SEO, Google Ads, Website, Paid Social).

If we accept another client nearby, overlap is limited. For protected territories, any overlap is capped at 25% and only in the locations you’re actively targeting in your current SEO plan (not just “we serve” areas listed on your site).

“Competitor” depends on positioning, not just category. We consider service type and ideal customer (for example, two design-build firms may not compete if one targets smaller projects and the other focuses on larger, higher-budget work).

Privacy and separation matter. If we do work with two+ businesses in the same broader region (due to agreements from both clients, or because exclusivity minimums aren’t met), we keep teams separated—different Project Managers, clear boundaries, and strict confidentiality so your strategy and data stay private. In fact, we have worked with competing business for our entire time of Halstead’s life. We have multiple markets in which we work direct competitors, targeting the same persona, and have for over 8 years without any confidentiality or growth concerns.

Note: Before 2023, we often worked with competitors in the same area, finding that most have different target audiences and aren’t competing for the same work. If this is you, we will continue our discrete marketing relationship with you and will gladly sign an NDA if you prefer.

Are you happy with the results of the other marketing efforts? Do you attract high-quality leads? The right quantity of them? Do you have a clear forecast and know your goals and how to measure the efforts? Five years from now, you don’t want to be stuck where you are today. At that point, it’s too late. It’s time for something new now.

The HALSTEAD system applies to commercial and residential clients, from lawn, landscape, and outdoor living design, to construction and maintenance. You’ll have a custom marketing strategy targeted to what you want to promote and to your specific target audience.

We get it, the landscape industry is booming, and it’s hard to find good help—a stressful combination! Just because you’re busy today doesn’t mean you’ll be busy tomorrow. Marketing is an investment for the future, not something you do when there’s a problem. If you need work right away, it’s already too late. Companies that survive downturns have a strong marketing foundation because it creates stability, leads to growth, and builds a legacy. When you continue marketing even when you’re busy, you can be more selective in the projects you take on, build exclusivity and urgency, and have more control over your business. With better projects, you have better clients, can set higher rates, and enjoy better margins. When you’re ever-present, your strong brand is more attractive, and recruiting high-quality talent is easier.