ON-DEMAND PRESENTATION

Selling in a Digital World: Moving Prospects Through the Sales Funnel Online

Turning Online Traffic Into Real Revenue

The customer journey now begins online—understanding this is critical to your company’s success.

Your digital experience must actively guide prospects through each stage of their journey.

An effective online marketing strategy should include:

  • Strong online brand positioning

  • Transparent and authentic connections

    Contextual nurturing based on the prospect’s stage in the journey

Corey presents proven strategies to:

  1. Pre-qualify online visitors

  2. Guide them through the digital sales journey

  3. Increase conversion rates and overall revenue

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digital marketing for landscape industry

About the Host

Co-owner of Halstead Media and CrewRecruiter, Corey Halstead has been a featured speaker and trusted advisor many times over for leading industry organizations such as NALP, ICPI, Hardscape North America, GIE+Expo, and more. His thought-leadership—workshops and trainings for contractors and dealers, educational trade articles, in-person or virtual speaking engagements, and photography/videography initiatives—have been featured by leading associations, organizations, and manufacturers year after year. Backed by 100s of industry-focused clients and marketing and recruiting case studies, Corey brings his over 25 years of landscape and outdoor living industry experience to fuel best-in-class educational experiences.