You're drowning in leads—but most just don't convert. Sound familiar? You're not alone. Many lawn, landscape, and outdoor living businesses share the same frustration. Now that the COVID-induced boom in home renovations has cooled, quality leads have never mattered more. Let’s shift the focus from quantity to quality and watch the real results roll in.

Rolling out new tools and processes successfully requires thoughtful planning. Businesses that implement change with a clear rollout plan—complete with executive buy-in, easy-to-follow training, and ongoing coaching—tend to see stronger adoption across teams. Aligning incentives and compensation with data quality can further encourage consistent usage and accountability.