…you need to read this. Cutting-edge web design, excellent SEO, and an active social media presence will do very little for your business if there is no foundation for these strategies to build upon. You need professional etiquette, marketing basics, and conceptual ideas before you can dive into digital marketing.

Online reviews are one of the more subtle arts of inbound marketing. Business owners are often confused and disappointed about the lack of reviews they receive from happy clients. Many times the initial reaction is simply to just shrug and move on, assuming that there isn’t anything that can be done to bolster their online reviews.But it’s not true! We've compiled some useful rules to help you understand why you need to work on getting online reviews and who are the best customers to ask.