Exclusively committed to the outdoor living industry.
We specialize in marketing that works for the manufacturers, dealers, and landscape design/builds. You won’t find us recommending Yelp advertising or other unhelpful marketing. And you also won’t likely find us recommending the exact same services in 5 years - because we evolve based on what’s working. Today, it’s these services. We believe in their efficacy with our hearts. Speaking of hearts, you’ll find some blood, sweat, and tears in everything we do. Just like we’ll find that in your work.
IDENTIFY HOW AND WHO.
We can complement your company strategy with organizing specific communications to each channel. Messages and creative the resonate and help you meet your sales goals.
traditional co-op is dead.
The data offers overwhelming proof that something (or several things) has gone wrong with the once relevant co-op marketing system as it pertains to the design/build industry. What exactly happened? And what are the underlying issues that have led to its current depleted state?
In this white paper, Corey Halstead, co-owner of Halstead Media, works to uncover the problems facing traditional co-op programs for building products manufacturers. Backed by over 21 years in the design/build industry, Halstead offers solutions that bring much needed co-op support — both at the installer level and the distribution level — sharing case studies and data to support the case.
Words from a happy client
“As the General Manager of Unilock NY, I am approached often by media companies claiming to have the answers. Over the course of my 30 years in the business, those answers have become more and more complicated. Gone are the days of placing ads in print and measuring results by how busy the phone response was. As digital media began taking over, my frustration grew. We were over our heads so we contracted with agencies, large and small, who continually quoted incomprehensible statistics confirming how "successful" their campaigns were. The problem was that they were more concerned with "clicks" than real results. Finally, three years ago we met Anna and Corey of Halstead Media Group. Immediately it was clear that they were different. They demonstrated a high level of professionalism and expertise in modern media but what really clinched it for me was their intimate knowledge of the Landscaping Industry and unique understanding of our customers and the process in which they make a decision. I knew we had to have them on our team. Since then, Halstead has turned around how we present ourselves to prospects and greatly improved our conversion of them to customers. They truly are impressive in what they do. So much so that we made it a point to bring them into our contractor training seminars to share their message of being relevant in this fast moving advertising environment. I can't say enough good things about Anna and Corey. Besides being extremely talented, they are genuinely nice people who really care about their clients. A rare trait. I highly recommend them!”
-Brian Kallmeyer, Unilock
We'd love to hear from you.
There is not another marketing company that understands the outdoor living industry like we do. Corey (co-owner) started mowing lawns as a teenager and then designing & building hardscapes as an adult. Later, working a masonry and garden supply centers. Combine that with Anna’s (co-owner) experience working in business management, sales, and marketing roles in a Global 500 consulting company - along with our obsession with marketing that really works in order to reach all of your sales channels- and you have us.
Your team, your partners - someone who really understands how different this industry is and how to really communicate to your customers.
Provide us some information and we will be sure to get right back to you for a chat.