What is SEO Today? [infographic]

SEO isn't mysterious; it's not witchcraft. There is a formula that works and factors that don't. What makes SEO complex is that the formula includes hundreds of variables. In our previous blog post, we mentioned that Google's algorithm includes 200+ factors. Some are foundational (such as high-quality content) which will severely impact your rankings and some are complementing (like image descriptions). And since there are so many SEO factors, it's easy to lose track of what is still relevant and what's not. We believe (and hope) this is the reason for using outdated SEO tactics. To check your knowledge (or quiz your SEO person), check out this incredible infographic (thanks to quicksprout.com) on what SEO used to be versus what it is now.

Related: Listen up construction industry, not all blogs are made the same.

What SEO Used To Be Versus What SEO Is Now